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SNS Blog: For Salons & Techs

  1. How to Open a Nail Salon

    Opening a nail salon can be an incredibly rewarding venture for those passionate about the beauty industry. It offers a unique opportunity to create a relaxing space where customers can pamper themselves and indulge in a little self care. And as one of the fastest-growing businesses today, owning a salon can be extremely lucrative. However, opening a nail salon also requires careful planning, dedication, and a solid understanding of the beauty industry. In this guide, we will explore all the essential steps needed to successfully open and operate a successful nail salon. Whether you are an experienced nail technician looking to take the next...
  2. What to Talk to Your Customers About and What to Avoid

    What to Talk to Your Customers About and What to Avoid
    When it comes to making your customers happy, providing a great nail service is paramount, however, building rapport can ensure your customers keep coming back time. A great way to build a relationship with your customers and ensure they become repeat customers is by providing a great conversation on top of a flawless mani. You most likely spend about an hour with each customer, so it can help to make the most of it. And let's be honest, it can be incredibly awkward sitting face to face with someone you don’t know very well in complete silence. Ask open-ended questions to keep the conversation going. If you’re stumped on what to talk...
  3. Redefining SNS: The Leaders in Dip Powder

    Redefining SNS: The Leaders in Dip Powder
    Founded in 1990 by Joe Nguyen, Signature Nail System has been the leading dip powder brand within the nail industry for over 25 years and counting. Our hard work and dedication to creating innovative products with both health and beauty in mind has helped us become a household name. So much so that both consumers and nail techs have begun referring to any brand of dip powder as “SNS.” However, all dip powders are not created equal. At SNS we are extremely proud of our name, and as a brand, we want to share what sets SNS dip powders apart from other dip powder brands. Nail Health is our Top Priority - While we pride ourselves on our...
  4. Why You Need to Offer SNS Dip Powder in Your Salon

    Why You Need to Offer SNS Dip Powder in Your Salon
    Offering a variety of nail services in your salon and keeping up with the latest trends is essential to boost sales and attract customers. One of the most sought-after manicures that you should be offering in your salon is dip powder. While not a new product by any means, dip powder has made a major comeback as of late and it’s become one of the most asked-for manicures today. Not only is it an increasingly popular manicure option, but dip powder services are also a great addition to your salon menu for a number of reasons. No Harsh Chemicals or Fumes Acrylic products contain toxic ingredients and the fumes can easily overwhelm your...
  5. Why You Need MasterMatch Gel in Your Salon

    Why You Need MasterMatch Gel in Your Salon
    One of the most commonly requested nail services today is a gel manicure. It's virtually chip-free, lasts up to 14 days, and there's zero drying time required. However, a common issue in the salon is when a client wants gel on their hands but conventional polish on their toes and wants to find the perfect color match. When mixing brands and products it can be incredibly hard to find a close match, much less an exact one. You may spend a ton of time searching through your colors and once applied, they don’t look similar at all and your client leaves unhappy. It's a Perfect Match! That’s why at SNS we’ve created the perfect solution...
  6. How to Create a Healthier Nail Salon

    How to Create a Healthier Nail Salon
    People today are more health conscious than ever and are always looking for ways to live healthier lifestyles from the inside out. That’s why creating a healthier nail salon can help to attract customers and keep them coming back, not to mention make the environment safer for everyone, including your staff. Nail salons can come with a variety of hazards for both staff and customers, that many people are now fully aware of and they often look for salons whose brand is in line with their values and ultimately prioritize health. At SNS, we believe beauty and health are one, and we love to share our expert knowledge to ensure you build a...
  7. Expert Tips for Creating a Flawless Dip Powder Mani Every Time

    Expert Tips for Creating a Flawless Dip Powder Mani Every Time
    It's a no-brainer why dip powder is all the rage as of late. A dip powder mani has the flexibility of gel, the durability of acrylic, lasts over two weeks, and when applied correctly, won't harm your nails. At SNS, we love to share our expert tricks of the trade to ensure you achieve a salon-worthy mani every time. Whether you're a nail tech who wants to refine your technique or a DIYer using our dip powder nail kit, here are some expert tips for creating a flawless dip powder mani that lasts. Stay Away From Water Water is your enemy when it comes to a flawless dip powder mani, as it can result in super long drying times and an uneven...
  8. Get the Ultimate At-Home Pedicure with SNS Pedi Pack

    Get the Ultimate At-Home Pedicure with SNS Pedi Pack
    At SNS we’re continuously working hard to advance our product lines and give our customers the best nail experience possible while prioritizing the health and beauty of their nails. With summer in full swing, we’re proud to offer the latest product for creating the ultimate pedicure - the SNS Florida Pedi Pack. Available to both nail techs and DIYers, the Pedi Pack comes in four perfectly portioned alluring formulas to suit any mood - Orange, Olive Oil, Rose, and Lavender. With the SNS Pedi Pack, you can take your DIY pedicure to the next level, rivaling any professional pedicure. Each Pedi Pack comes with four products to create a...
  9. The Complete Guide to Salon Reviews

    The Complete Guide to Salon Reviews
    At SNS, we’re committed to supporting salon owners and nail techs in their business just as much as we are to providing superior nail care. Prioritizing reviews is essential for the success of your business. Learn why customer reviews are so important and how to successfully manage them to grow your business, boost sales, and get more customers into your salon. Customers can leave reviews on Google, Yelp, and more recently Apple Maps. Common and Less Known Reasons That Reviews Matter Build Credibility Studies show customers trust online reviews just as much as personal recommendations, making them crucial to the success of your...
  10. Expert Tips For Promoting Your Salon With Google Business Profile

    Expert Tips For Promoting Your Salon With Google Business Profile
    Your Google Business Profile is crucial for creating an online presence and ultimately, to the success of your salon. Google is often the first place customers will go for up-to-date information about your business. Your profile not only provides customers with important information about your salon, but a good Google Business Profile can improve your ranking, maximizing your salon’s visibility on Google. Follow these expert tips to optimize your listing, promote your salon business, and bring more customers into your salon. Why It’s Important Creates an Online Presence - Because Google is often the first place people will search...
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